follow your nose round soho

Seven Noses of Soho

FreeHidden gem
Soho · Tottenham Court Road

A set of plaster noses stuck to buildings around Soho in a 1990s art protest, now a free self-guided treasure hunt across the West End.

Getting there. Scattered around Soho and the West End, easiest to start near Tottenham Court Road.
Free scavenger hunt
ALWAYS
FREE
Soho · Tottenham Court Road
LONDON FREE GUIDE

The lowdown

In 1997 the artist Rick Buckley quietly stuck a series of plaster casts of his own nose onto buildings around Soho and beyond, a sly protest against the spread of CCTV cameras, thumbing his nose at the surveillance state. Most were removed, but a handful survive, and hunting them down has become a free and slightly addictive London pastime.

Legend grew up that whoever finds all seven noses will come into untold riches. They are small, high up and easy to miss, on walls around Soho and nearby streets like Bateman Street and Meard Street. It is a free, fun and very offbeat way to see the West End looking up rather than ahead.

Locals only

The insider tip

The bit we only tell the people on the list. Join free and every insider tip unlocks on this device.

Start by finding the noses on Meard Street and Bateman Street, the easiest of the survivors. There is a famous large nose inside the Admiralty Arch too, said to be a nod to passing soldiers, often counted as a London bonus.
One tap unlocks every insider tip on this device and gets you the weekly free-London email. No spam, leave any time.

Get it in your inbox

One email a week with the best free things to do in London this weekend. Before everyone else finds them.

No spam. One tap to leave. We never sell your email.
Follow everywhere, same content